SOFTWARE REVIEW
HBA AI Funnel Builder vs ClickFunnels, Skool and WebinarJam: One Bill or Three?
I priced out the tools most people stack to run an online business. Here is what the HBA AI Funnel Builder System replaces, what it costs, and who should skip it.
Reviewed by Peter, an HBA affiliate. I earn a commission if you join through my links. Competitor prices come from their public pricing pages, checked when this page was built.
The tool pile is the real cost
Here's the thing most people won't say out loud: the software rarely sinks a home business. The software bill does.
You start with a funnel tool. Then you need somewhere to host a community. Then a webinar platform. Each one is good at its job, and each one comes with its own login, its own invoice and its own learning curve.
At entry-level monthly prices, that stack looks like this:
- ClickFunnels Launch: $97 a month
- Skool Pro: $99 a month
- WebinarJam starter: $49 a month
Total: $245 a month, three bills, and three systems to connect before your first lead shows up.
What the HBA AI Funnel Builder System puts in one place
The HBA AI Funnel Builder is the product. You tell it what you want and it builds the pages, forms and funnels for you. Inside the full stack sit the pieces the other three charge for separately:
- Landing pages, sales pages and full funnels, built with AI
- Email lists and automated follow-up sequences
- Live and evergreen webinars
- A community hub for your members
- Membership areas with lessons
One login. One bill. That is the whole pitch, and the table below shows the numbers.
Side by side: what each tool is built for and what it costs
List prices per month from each company's public pricing page when this page was built. Plans and promotions change, so check before you buy.
| HBA AI Funnel Builder System | ClickFunnels | Skool | WebinarJam | |
|---|---|---|---|---|
| Built for | Funnels, email, webinars, community and courses under one login | Sales funnels and landing pages | Paid communities and classrooms | Live and automated webinars |
| Published monthly price | $35 base bundle, plus then one $160/month professional stack | $97 (Launch) to $297 (Optimize) | $9 (Hobby) or $99 (Pro) | $49 (starter) to $299 (Professional) |
| Worth knowing | 14-day free trial of Premium before you commit to the full stack | Plans scale by contacts, emails and team seats | Transaction fees apply: 10% + 30 cents on Hobby, 2.9% + 30 cents on Pro | Plans scale by attendees per webinar, 100 on the starter |
| Pays you to share it | 80% recurring commissions on the $160 stack, which is $128 a month | Runs its own affiliate program, terms differ | Runs its own affiliate program, terms differ | Runs its own affiliate program, terms differ |
| Best fit if | You want one bill for the whole stack | Funnels are all you need | Your business is the community itself | Webinars are how you sell |
THE NUMBERS IN PLAIN ENGLISH
One $160 stack instead of $245 across three tools
Start small. The $35 base bundle gives you Let's Goal and the AI Page Builder.
Try the upgrade free. Premium comes with a 14-day free trial.
Consolidate when you're ready. Everything becomes one professional stack at $160 a month, with 80% recurring commissions on that membership: $128 a month.
Against the three-tool stack above, that is $85 a month less at entry-level prices.
My honest take: who should pick what
- Choose HBA if you want funnels, email, webinars and community under one bill, and you would rather start at $35 than at $245.
- Choose ClickFunnels if funnels are all you need and you want a tool built around nothing else.
- Choose Skool if your whole business is a paid community. Its $9 Hobby plan is hard to beat for that one job.
- Choose WebinarJam if live webinars are how you sell and you want a room built only for that.
I don't think any of the four is a bad product. I do think paying for three of them at once is a habit most beginners can skip.
Try the Premium stack free for 14 days
Start with the $35 base bundle, test Premium for 14 days, and see whether one bill beats three.
Required Legal Disclaimer: Typical affiliates earn no income. This is not a get-rich-quick program. No sales = no income. Full earnings disclosure: thehba.app/income